Category Archives: SEO

Devious Link Building or Just Normal Business Practice

SEO - Ethical Backlinks - Indigo GirlDevious link building or just normal business practice –  A little bit of background to start with, I run two businesses an ethical online marketing agency and a social enterprise which is a training business. Online marketing and training are two highly competitive market places to be in. Have I ever needed to stoop to underhanded tactics in order to get ahead in either of my businesses? No I have not. I did however work in the financial services industry for almost 20 years so I am not naive. I am fairly well acquainted with shady business practices and doing anything to get the competitive advantage.

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Search Engine Optimization Why You Ought To Be At Its Cutting Edge

descriptive works relating to online marketing SEO, social media, viralMarketing yourself, your product or your service is a vital part of any business. E-commerce can be a great way to enhance your revenue but due to the amount of people, vying for the same business it is vital that you understand and employ the latest trends in SEO (Search Engine Optimization) or employ a specialist to do it for you.  Even if you are going to outsource your SEO needs, you will still need to arm yourself with the proper expertise and know which tools to employ in order to ensure that your site is a cut above the rest.

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